Inspiring Compassion, Commitment and Giving

About

Eaglecom is an industry-leading performance television fundraising agency.

We specialize in acquiring donors, raising funds, generating awareness and delivering cost effective and targeted impressions through linear and connected TV campaigns for impact-driven charitable organizations.

We are a team of passionate, mission-driven, television fundraising professionals who provide strategic campaign development, creative and production, media planning and buying, analytics and customized reporting and superior client service.

We know television for non-profits – what works, how to create it, where to place it, what rates to pay, how to target, what to analyze and how to optimize – and have established partnerships with every network across broadcast, cable, syndication and streaming platforms.

Our mission, since 1988, has been to engage television viewing audiences with campaigns that inspire compassion, commitment and giving to relieve suffering, provide healing and saves lives.

Our Vision

we believe…

in engaging television and streaming audiences with heartfelt commercial messages that demonstrate our clients’ vital work, showcase the needs of others, and inspire compassion, commitment and giving.

we believe…

in attracting and nurturing a dedicated, mission-driven and highly skilled staff team and providing a workplace culture that inspires, challenges and empowers.

we believe…

that, together, we will advance vital missions, make a lasting difference and change lives.

Diversity, Inclusion and Equity

“If you want to go quickly, go alone.
If you want to go far, go together.”

– African Proverb

The Zulu people of South Africa have the most beautiful word – Ubuntu. Ubuntu is a philosophy that says that my life is inseparable from yours. “We are, because we belong… I am, because you are.”

It affirms that we are interdependent. All different, unique and distinct, but all connected. It promotes qualities such as selflessness, trust, fairness, inclusivity and kindness. Ubuntu fosters a safe environment where people are accepted, respected, appreciated and celebrated – regardless of skin colour, language, culture, tradition, religious faith, age, gender identification, sexual orientation, socio-economic status, ability or disability.

At Eaglecom, we believe strongly that this is one of the greatest callings as leaders and as a company. We appreciate and recognize that it takes a village. Strong, caring, diverse and connected. We lead our company with the philosophy of Ubuntu, treating each other, our clients and our partners with a sense of equality, inclusivity and belonging.

Services

Client Relationships

We Promise:
Transparency and Authenticity
Integrity and Trust
Dedication to Your Mission
To Exceed Your Expectations

Media

We Deliver:
Direct Response and Brand Response
Linear, Non Linear, CTV
Best Rates Available
Broadcast, Cable, Syndication, Streaming
Spot Delivery and Trafficking
Response Tracking and Attribution
Toll Free Number Management
Impression Measurement
Creative and Network Optimization
Customized Analysis and Reports

Creative & Production

We Produce:
Concept Development
Scripting
Music Research and Licensing
Celebrity Recruitment
Filming
Editing
Graphics and Mixing

Clients

Learn More

“The Eaglecom team has been the force behind the successful creation, launch and growth of our Direct Response Television Campaign. From creating the most compelling DRTV Programs in the non-profit world to successfully managing media budgets and guiding airing strategies, there is no choice other than Eaglecom.”

Todd Hendricks, Senior Vice President, ASPCA

“World Wildlife Fund has been working closely with Eaglecom for more than a decade. They are a trusted partner and their knowledge and expertise have helped guide our program and its continued successes. The team is responsive and flexible, strategic, and collaborates on all aspects of our campaign with our mission and goals always in mind.”

David Glass, Vice President – Marketing and Membership, World Wildlife Fund

“AMC Networks have been proud partners with Eaglecom for years past and many years to come. They are a delight to work with and their humanitarian causes are ones that are highly respected in the marketplace. We wish them continued success in helping people and animals all over the world.”

Pat Lucci, Senior Vice President – Direct Response & Paid Programming, AMC Networks Advertising Sales

“INSP has had the privilege of a partnership with Eaglecom for many years and it has always been one of great value to us. Eaglecom is a pleasure to work with due to their professionalism, transparency and overall great people. They are passionate, and work hard for their clients, and the results certainly show it.”

John Russo, Vice President – East Coast Ad Sales, INSP

“FETV has been doing business with Eaglecom for many years. They are a forward thinking agency and move quickly to take advantage of “out-of-the-box” media opportunities. The buyers are expert negotiators. We look forward to an even more exciting future between Eaglecom and FETV.”

Maria Kennedy, Senior Vice President, Performance Media Sales, FETV

“We have developed an amazing working relationship with Eaglecom. This is largely due to the wonderful job done by Larry Marks. His persistence and diligent advocacy for his clients helps them achieve their goals. All in all, they are a pleasure to work with.”

Jason Baron, Senior Vice President – Direct Marketing, WarnerMedia Ad Sales

Staff


				
				
				
				
					
				
				
				
				
				
				
				
				
					Graham Knope
					President
					
					
				
			
			

				
				
				
				
				
				
				
					Larry Marks
					Senior Vice President, Media
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Annie Wong
					Vice President, Finance & Operations
					
					
				
			
			

				
				
				
				
				
				
				
					Zachary Ortmann
					Vice President, Media & Analytics
					
					
				
			
			

				
				
				
				
				
				
				
					Lindsay Christensen
					Vice President, Creative & Production
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Carol Miller
					Senior Creative Director
					
					
				
			
			

				
				
				
				
				
				
				
					Jennifer Cantrell
					Account Director
					
					
				
			
			

				
				
				
				
				
				
				
					Michelle Emory
					Senior Media Manager
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Amanda Adams
					Senior Media Buyer
					
					
				
			
			

				
				
				
				
				
				
				
					Kurtis Ogilvie
					Senior Editor
					
					
				
			
			

				
				
				
				
				
				
				
					Lilian Szeto
					Senior Post Production Manager
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Ravita Seetahal
					Operations Manager
					
					
				
			
			

				
				
				
				
				
				
				
					Preet Kaur
					Accounting Manager
					
					
				
			
			

				
				
				
				
				
				
				
					Sarah Benson
					Traffic Manager
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Shay Kharadi
					Media Buying & Analytics Manager
					
					
				
			
			

				
				
				
				
				
				
				
					Emily Knope
					Traffic Specialist
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Shannon Marks
					Media Coordinator
					
					
				
			
			

				
				
				
				
				
				
				
					Gonzalo Santos
					Media Analyst


				
				
				
				
					
				
				
				
				
				
				
				
				
					Graham Knope
					President
					
					
				
			
			

				
				
				
				
				
				
				
					Annie Wong
					Vice President, Finance & Operations
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Ravita Seetahal
					Operations Manager
					
					
				
			
			

				
				
				
				
				
				
				
					Preet Kaur
					Accounting Manager


				
				
				
				
					
				
				
				
				
				
				
				
				
					Larry Marks
					Senior Vice President, Media
					
					
				
			
			

				
				
				
				
				
				
				
					Zachary Ortmann
					Vice President, Media & Analytics
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Michelle Emory
					Senior Media Manager
					
					
				
			
			

				
				
				
				
				
				
				
					Amanda Adams
					Senior Media Buyer
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Sarah Benson
					Traffic Manager
					
					
				
			
			

				
				
				
				
				
				
				
					Shay Kharadi
					Media Buying & Analytics Manager
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Emily Knope
					Traffic Specialist
					
					
				
			
			

				
				
				
				
				
				
				
					Shannon Marks
					Media Coordinator
					
					
				
			
			

				
				
				
				
				
				
				
					Gonzalo Santos
					Media Analyst


				
				
				
				
					
				
				
				
				
			

				
				
				
				
				
				
				
					Lindsay Christensen
					Vice President, Creative & Production
					
					
				
			
			

				
				
				
			
				
				
			

				
				
				
				
				
				
				
				
					Carol Miller
					Senior Creative Director
					
					
				
			
			

				
				
				
				
				
				
				
					Jennifer Cantrell
					Account Director
					
					
				
			
			
				
				
			

				
				
				
				
				
				
				
				
					Kurtis Ogilvie
					Senior Editor
					
					
				
			
			

				
				
				
				
				
				
				
					Lilian Szeto
					Senior Post Production Manager

Eaglecom Foundation

Giving Back

At Eaglecom Foundation, we are committed to children and families in developing countries – granting funds for programs that provide vital life necessities, relieve suffering and save lives.

Learn more

Contact

phone: 416.483.2287
fax: 416.483.0852
info@eaglecom.org

Toronto Office
2300 Yonge Street, Suite 1700, Box 2416
Toronto, ON, Canada M4P 1E4