Inspiring Compassion, Commitment and Giving

About

Eaglecom is an industry-leading performance television fundraising agency.

We specialize in acquiring donors, raising funds, generating awareness and delivering cost effective and targeted impressions through linear and connected TV campaigns for impact-driven charitable organizations.

We are a team of passionate, mission-driven, television fundraising professionals who provide strategic campaign development, creative and production, media planning and buying, analytics and customized reporting and superior client service.

We know television for non-profits – what works, how to create it, where to place it, what rates to pay, how to target, what to analyze and how to optimize – and have established partnerships with every network across broadcast, cable, syndication and streaming platforms.

Our mission, since 1988, has been to engage television viewing audiences with campaigns that inspire compassion, commitment and giving to relieve suffering, provide healing and saves lives.

Our Vision

we believe…

in engaging television and streaming audiences with heartfelt commercial messages that demonstrate our clients’ vital work, showcase the needs of others, and inspire compassion, commitment and giving.

we believe…

in attracting and nurturing a dedicated, mission-driven and highly skilled staff team and providing a workplace culture that inspires, challenges and empowers.

we believe…

that, together, we will advance vital missions, make a lasting difference and change lives.

Diversity, Inclusion and Equity

“If you want to go quickly, go alone.
If you want to go far, go together.”

– African Proverb

The Zulu people of South Africa have the most beautiful word – Ubuntu. Ubuntu is a philosophy that says that my life is inseparable from yours. “We are, because we belong… I am, because you are.”

It affirms that we are interdependent. All different, unique and distinct, but all connected. It promotes qualities such as selflessness, trust, fairness, inclusivity and kindness. Ubuntu fosters a safe environment where people are accepted, respected, appreciated and celebrated – regardless of skin colour, language, culture, tradition, religious faith, age, gender identification, sexual orientation, socio-economic status, ability or disability.

At Eaglecom, we believe strongly that this is one of the greatest callings as leaders and as a company. We appreciate and recognize that it takes a village. Strong, caring, diverse and connected. We lead our company with the philosophy of Ubuntu, treating each other, our clients and our partners with a sense of equality, inclusivity and belonging.

Services

Client Relationships

  • We Promise:
  • Transparency and Authenticity
  • Integrity and Trust
  • Dedication to Your Mission
  • To Exceed Your Expectations

Media

  • We Deliver:
  • Direct Response and Brand Response
  • Linear, Non Linear, CTV
  • Best Rates Available
  • Broadcast, Cable, Syndication, Streaming
  • Spot Delivery and Trafficking
  • Response Tracking and Attribution
  • Toll Free Number Management
  • Impression Measurement
  • Creative and Network Optimization
  • Customized Analysis and Reports

Creative & Production

  • We Produce:
  • Concept Development
  • Scripting
  • Music Research and Licensing
  • Celebrity Recruitment
  • Filming
  • Editing
  • Graphics and Mixing

Clients

Learn More

Learn More

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“The Eaglecom team has been the force behind the successful creation, launch and growth of our Direct Response Television Campaign. From creating the most compelling DRTV Programs in the non-profit world to successfully managing media budgets and guiding airing strategies, there is no choice other than Eaglecom.”

Todd Hendricks, Senior Vice President, ASPCA

“World Wildlife Fund has been working closely with Eaglecom for more than a decade. They are a trusted partner and their knowledge and expertise have helped guide our program and its continued successes. The team is responsive and flexible, strategic, and collaborates on all aspects of our campaign with our mission and goals always in mind.”

David Glass, Vice President – Marketing and Membership, World Wildlife Fund

“AMC Networks have been proud partners with Eaglecom for years past and many years to come. They are a delight to work with and their humanitarian causes are ones that are highly respected in the marketplace. We wish them continued success in helping people and animals all over the world.”

Pat Lucci, Senior Vice President – Direct Response & Paid Programming, AMC Networks Advertising Sales

“INSP has had the privilege of a partnership with Eaglecom for many years and it has always been one of great value to us. Eaglecom is a pleasure to work with due to their professionalism, transparency and overall great people. They are passionate, and work hard for their clients, and the results certainly show it.”

John Russo, Vice President – East Coast Ad Sales, INSP

“FETV has been doing business with Eaglecom for many years. They are a forward thinking agency and move quickly to take advantage of “out-of-the-box” media opportunities. The buyers are expert negotiators. We look forward to an even more exciting future between Eaglecom and FETV.”

Maria Kennedy, Senior Vice President, Performance Media Sales, FETV

“We have developed an amazing working relationship with Eaglecom. This is largely due to the wonderful job done by Larry Marks. His persistence and diligent advocacy for his clients helps them achieve their goals. All in all, they are a pleasure to work with.”

Jason Baron, Senior Vice President – Direct Marketing, WarnerMedia Ad Sales

Staff

Graham Knope

Graham Knope

President

Larry Marks

Larry Marks

Senior Vice President, Media

Annie Wong

Annie Wong

Vice President, Finance & Operations

Zachary Ortmann

Zachary Ortmann

Vice President, Media & Analytics

Lindsay Christensen

Lindsay Christensen

Vice President, Creative & Production

Carol Miller

Carol Miller

Senior Creative Director

Jennifer Cantrell

Jennifer Cantrell

Account Director

Michelle Emory

Michelle Emory

Senior Media Manager

Amanda Adams

Amanda Adams

Senior Media Buyer

Lilian Szeto

Lilian Szeto

Senior Post Production Manager

Krystal Ogilvie

Krystal Ogilvie

Senior Editor

Shea Floren

Shea Floren

Senior Editor

Shay Kharadi

Shay Kharadi

Senior Media Buying & Analytics Manager

Cherisse Aballe

Cherisse Aballe

Senior Manager, Finance & Operations

Ravita Seetahal

Ravita Seetahal

Operations Manager

Preet Kaur

Preet Kaur

Accounting Manager

Sarah Benson

Sarah Benson

Traffic Manager

Emily Knope

Emily Knope

Traffic Specialist

Shannon Marks

Shannon Marks

Traffic Coordinator

Gonzalo Santos

Gonzalo Santos

Media Analyst

 Shahin Bavarsadeh

Shahin Bavarsadeh

Media Analyst

Lexie Brown

Lexie Brown

Media Coordinator

Graham Knope

Graham Knope

President

Annie Wong

Annie Wong

Vice President, Finance & Operations

Cherisse Aballe

Cherisse Aballe

Senior Manager, Finance & Operations

Ravita Seetahal

Ravita Seetahal

Operations Manager

Preet Kaur

Preet Kaur

Accounting Manager

Larry Marks

Larry Marks

Senior Vice President, Media

Zachary Ortmann

Zachary Ortmann

Vice President, Media & Analytics

Michelle Emory

Michelle Emory

Senior Media Manager

Amanda Adams

Amanda Adams

Senior Media Buyer

Shay Kharadi

Shay Kharadi

Senior Media Buying & Analytics Manager

Sarah Benson

Sarah Benson

Traffic Manager

Emily Knope

Emily Knope

Traffic Specialist

Shannon Marks

Shannon Marks

Traffic Coordinator

Gonzalo Santos

Gonzalo Santos

Media Analyst

 Shahin Bavarsadeh

Shahin Bavarsadeh

Media Analyst

Lexie Brown

Lexie Brown

Media Coordinator

Lindsay Christensen

Lindsay Christensen

Vice President, Creative & Production

Carol Miller

Carol Miller

Senior Creative Director

Jennifer Cantrell

Jennifer Cantrell

Account Director

Lilian Szeto

Lilian Szeto

Senior Post Production Manager

Krystal Ogilvie

Krystal Ogilvie

Senior Editor

Shea Floren

Shea Floren

Senior Editor

Eaglecom Foundation

Giving Back

At Eaglecom Foundation, we are committed to children and families in developing countries – granting funds for programs that provide vital life necessities, relieve suffering and save lives.

Contact 

phone: 416.483.2287
fax: 416.483.0852
info@eaglecom.org

Toronto Office
2300 Yonge Street, Suite 1700, Box 2416
Toronto, ON, Canada M4P 1E4